The best way to see your comic investments grow rapidly is to have a character make an appearance in the Marvel Cinematic Universe (MCU). We have seen it countless times as rumor turns to confirmation which turns into appearances, each of which causes the market to shift accordingly. The Sony Universe is gaining some traction with each announcement since the release of Venom has shown promise in market reaction. Netflix did not have the same effect on prices that many bettors had hoped for. Now we have Disney+ as the main source of everything Marvel. So, what do we take from this? Is Disney+ the new money maker, or will the market turn on it too?
Recently, Kevin Feige announced that the characters with shows announced in Phase IV for Disney+ (Moon Knight, Ms. Marvel, She-Hulk, Wanda-Vision) will also appear in cinematic offerings in the future. That is significant. We have already seen a swell in prices for many of these characters. She-Hulk #1 has gone from the $300 range, for a 9.8 graded copy, to the $600 range, without a single appearance on a show or movie. What is the expected price-point for a copy if she shows up on screen in, say, Black Widow? Does that make the price go to $800? $900? Where is the ceiling on some of these values? Either way, we know from the boss himself that this scenario is likely to happen.
If we now know that each of these characters will make an appearance in a feature film, we have to assume that their market popularity and profitability will continue to spike with each iteration. Moon Knight and She-Hulk received modest price jumps upon the Phase IV announcement, but Blade was seemingly the recipient of a larger jump in value despite not knowing definitively if Blade will be seen as a series or a movie. To me, it seems like the market is just a little more comfortable with the known commodity of Blade versus some new, untested characters like the others.
It is a good push by Marvel to expand and diversify their roster and get new fans involved, but you may also create an unwanted sectioning off of fans. Time is limited and people have more options than ever. If Disney+ is added to a consumer’s already loaded pallet of choices, will the average fan have time to consume all, or will they have to choose their favorite and hope to be caught up by means other than viewing? Will other subscription services see their viewership decline as a result of the grand nostalgia library that Disney+ can offer? At the end of the day, if you are trying to speculate on the future values of comics and drive the price of your collection up you would like for Disney to have a solid plan that drives up popularity without over saturating the market. This all while giving great entertainment and diversity for new audiences, let’s see what you can do Disney+.
Is there a character you hope receives a price bump soon? Which Phase IV character intrigues you the most? Drop your comments and join the speculation!
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