Deadpool Merc With A Mouth #1Paul O'Brien writes at The Beat:

There’s a lot to talk about this month, as Marvel’s publishing schedule steps up a gear. July saw the launch of the much-hyped REBORN miniseries, the 600th issues of AMAZING SPIDER-MAN and INCREDIBLE HULK, the climax of ULTIMATUM, a crossover between DARK AVENGERS and UNCANNY X-MEN, and a second ongoing DEADPOOL title… plus the ongoing Dark Reign event and a bunch of other minis.

You won’t be surprised to hear that, once again, Marvel had the largest share of the North American direct market. This month, they beat DC by 43% to 34% in unit share, and 37% to 30% in dollars.