Diamond’s Top 25 Toys for March 2013

by Jeff

JAN130620 Diamond's Top 25 Toys for March 2013Media Release — More fan-favorite characters, including Michonne and Merle Dixon, from AMC’s hit series The Walking Dead are brought to life in McFarlane Toys’ The Walking Dead Series 3 Action Figures, the best-selling toy product to direct market specialty retailers in March.

Square-Enix had two products in the top ten — the Batman: Arkham City Play Arts ~Kai~: Robin Figure ranked #2 and the Batman: Arkham City Play Arts ~Kai~: Batman “The Dark Knight Returns” Figure ranked #4.

Hasbro’s Marvel Legends 6-Inch Action Figures ranked #3.

Bowen Designs’ Savage Hulk Statue ranked #5.

DC Collectibles had four items in the top ten, led by the Justice League: “We Can Be Heroes” Action Figure 7-Piece Box Set at #6.

Kotobukiya rounded out the top ten with the DC Comics: The Flash “New 52” ArtFX+ Statue at #9.

Data for Diamond’s sales charts – which include the monthly market shares and all top product charts – are compiled by Diamond Comic Distributors from a universe of over 3,500 accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes not only brick-and-mortar comic book specialty shops, but also Internet stores, chain stores, and other specialty stores.

Unit and dollars sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.

1 10 WALKING DEAD TV SERIES 3 AF ASST TMP TOYS / MCFARLANE’S TOYS
2 2 BATMAN ARKHAM CITY PLAY ARTS KAI ROBIN VER SQUARE ENIX INC
3 18 MARVEL LEGENDS 6-IN AF ASST 201301 HASBRO TOY GROUP
4 3 BATMAN ARKHAM CITY PLAY ARTS KAI BATMAN DKR VER SQUARE ENIX INC
5 35 SAVAGE HULK STATUE BOWEN DESIGNS
6 8 WE CAN BE HEROES JUSTICE LEAGUE 7 PACK BOX SET DC COMICS
7 55 BATMAN DARK KNIGHT RETURNS CALL TO ARMS STATUE DC COMICS
8 11 VERTIGO COVER GIRLS DEATH STATUE DC COMICS
9 5 DC COMICS FLASH ARTFX+ STATUE NEW 52 VER KOTO INC.
10 15 SUPERMAN THE MAN OF STEEL STATUE BY LEE BERMEJO DC COMICS
11 17 BATMAN BLACK AND WHITE STATUE BY SEAN GALLOWAY DC COMICS
12 26 SW KENNER ROCKET-FIRING BOBA FETT 12-IN AF GENTLE GIANT STUDIOS
13 19 HALO 4 PLAY ARTS KAI MASTER CHIEF AF SQUARE ENIX INC
14 93 ORIGINAL X-MEN MINI-BUST 5-PACK BOWEN DESIGNS
15 1 MARVEL SELECT VENOM AF DIAMOND SELECT TOYS LLC
16 4 MARVEL SELECT JUGGERNAUT AF DIAMOND SELECT TOYS LLC
17 84 BLACK WIDOW VARIANT STATUE BOWEN DESIGNS
18 32 MY LITTLE PONY MYSTERY PONY BMB DIS 201302 HASBRO TOY GROUP
19 6 MARVEL SELECT DEADPOOL AF DIAMOND SELECT TOYS LLC
20 20 ST TWOK ENTERPRISE DIAMOND SELECT TOYS LLC
21 79 MARVEL UNIVERSE AF ASST 201301 HASBRO TOY GROUP
22 90 DANGER ROOM SESSIONS CYCLOPS FINE ART STATUE KOTO INC.
23 7 MARVEL SELECT RED HULK AF DIAMOND SELECT TOYS LLC
24 22 ST TOS USS ENTERPRISE NCC-1701 HD SHIP DIAMOND SELECT TOYS LLC
25 37 HALO 4 PLAY ARTS KAI SPARTAN WARRIOR AF SQUARE ENIX INC

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