Diamond Announces Top Products for February 2009

by Jeff

dec088074d Diamond Announces Top Products for February 2009(BALTIMORE, MD) — (March 13, 2009) — Marvel Comics’ Amazing Spider-Man #583, now in its fifth printing, continued its remarkable as the best-selling comic book title for February 2009, placing it atop the sales charts for two months running, based upon total unit sales to comic book specialty shops, according to Diamond Comic Distributors.

Amazing Spider-Man #583 features a cover depicting President Barack Obama and a special back-up story of Spider-Man’s unmasking of an imposter who sought to disrupt the historic Inauguration of Obama as the 44th President of the United States.

Marvel Comics also took the top publisher spot in February, leading both Unit and Retail Dollar Market Shares, with a 47.84% Unit Market Share, and a 44.77% Retail Dollar Market Share.

The top-selling graphic novel in February was DC Comics’ Watchmen TP, its sales fueled by the just-released feature film from director Zack Snyder.

DC Direct took the top five spots on the Top 10 toy chart, with the Watchmen Movie Action Figure Assortment #2 Balanced Case as the best-selling Toy product for February. Wizard of the Coast’s new Magic the Gathering: Conflux Booster Pack Displays were the best-selling Games product in February to comic book specialty retailers.

TOP COMIC BOOK PUBLISHERS

Publisher Unit Market Share Retail Dollar Share
MARVEL
COMICS
47.83% 44.70%
DC
COMICS
28.27% 26.83%
DARK
HORSE COMICS
4.66% 5.16%
IDW
PUBLISHING
4.43% 4.93%
IMAGE
COMICS
3.95% 3.71%
DYNAMITE
ENTERTAINMENT
2.28% 2.07%
VIZ
MEDIA
0.89% 1.85%
EAGLEMOSS
PUBLICATIONS LTD
0.40% 1.32%
WIZARD
ENTERTAINMENT
0.89% 1.20%
BOOM!
STUDIOS
0.69% 0.77%
OTHER
NON-TOP 10
5.70% 7.47%

TOP 10 COMICS

Quantity Rank Description Price Item Code Vendor
1 AMAZING SPIDER-MAN
#583
$3.99 DEC088074-M MARVEL COMICS
2 BATMAN #686 $3.99 DEC080105-M DC COMICS
3 NEW AVENGERS #50 (DARK
REIGN)
$4.99 DEC082317-M MARVEL COMICS
4 THOR #600 $4.99 NOV082404-M MARVEL COMICS
5 DARK AVENGERS #2 (DARK
REIGN)
$3.99 DEC082313-M MARVEL COMICS
6 HULK #10 $3.99 DEC082373-M MARVEL COMICS
7 MIGHTY AVENGERS #21
(DARK REIGN) CORRECTED COPY
$3.99 NOV088175 MARVEL COMICS
8 MIGHTY AVENGERS #22
(DARK REIGN)
$2.99 DEC082323 MARVEL COMICS
9 UNCANNY X-MEN #506 $2.99 DEC082396 MARVEL COMICS
10 JUSTICE LEAGUE OF
AMERICA #30 (ORIGINS)
$2.99 DEC080132 DC COMICS

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

Quantity Rank Description Price Item Code Vendor
1 WATCHMEN TP $19.99 FEB058406-M DC COMICS
2 BATMAN RIP DELUXE
EDITION HC
$24.99 OCT080163 DC COMICS
3 SCOTT PILGRIM VOLUME
5: SCOTT PILGRIM VS. THE UNIVERSE GN
$11.95 DEC084184 ONI PRESS
4 ALL STAR SUPERMAN
VOLUME 2 HC
$19.99 OCT080162 DC COMICS
5 DMZ VOLUME 6: BLOOD
IN THE GAME TP (MR)
$12.99 NOV080228 DC COMICS
6 THE DARKNESS: ACCURSED
VOLUME 1 TP
$4.99 SEP082279 IMAGE COMICS
7 NARUTO VOLUME 34 TP $7.95 DEC084318 VIZ MEDIA
8 HULK VOLUME 1: RED
HULK TP
$19.99 DEC082454 MARVEL COMICS
9 MINI-MARVELS: SECRET
INVASION DIGEST TP
$9.99 DEC082439 MARVEL COMICS
10 CAPTAIN AMERICA VOLUME
3: THE DEATH OF CAPTAIN AMERICA TP
$14.99 DEC082456 MARVEL COMICS

TOP 10 TOYS

Retail Rank Description Item Code Vendor
1 WATCHMEN MOVIE ACTION
FIGURE ASSORTMENT #2 BALANCED CASE
JUL080240 DC DIRECT
2 JLI SERIES 1 BALANCED
MASTER CASE ASSORTMENT
MAY080293 DC DIRECT
3 NEW GODS SERIES 2
BALANCED MASTER CASE ASSORTMENT
JUL080249 DC DIRECT
4 WATCHMEN MOVIE COMEDIAN
1/6-SCALE FIGURE
JUL080237 DC DIRECT
5 JLA TROPHY ROOM: BAT
SIGNAL PROP REPLICA
APR080294 DC DIRECT
6 STORM "WHITE
COSTUME" STATUE
NOV084789 BOWEN DESIGNS
7 STAR TREK: THE ORIGINAL
SERIES CLOTH RETRO ACTION FIGURE SERIES 7 SULU & GORN ASSORTMENT
SEP084792 DIAMOND SELECT TOYS
8 JEAN GREY "BLACK
QUEEN" STATUE
AUG084977 BOWEN DESIGNS
9 WATCHMEN MOVIE COMEDIAN
ACTION FIGURE VARIANT
DEC080234 DC DIRECT
10 MARVEL UNIVERSE ACTION
FIGURE ASSORTMENT 200901
DEC084710 KENNER

TOP 10 GAMES

Retail Rank Description Item Code Vendor
1 MAGIC THE GATHERING
TCG: CONFLUX BOOSTER DISPLAY
DEC085084 WIZARDS OF THE COAST
2 MARVEL UNIVERSE RPG:
GUIDE TO HULK & THE AVENGERS HC
STAR19968 MARVEL COMICS
3 MAGIC THE GATHERING
TCG: CONFLUX INTRO DECK DISPLAY
DEC085086 WIZARDS OF THE COAST
4 MARVEL RECHARGE CCG
SERIES 2 BOOSTER DISPLAY
STAR16075 MARVEL COMICS
5 MAGIC THE GATHERING
TCG CONFLUX FAT PACK
DEC085085 WIZARDS OF THE COAST
6 MUNCHKIN QUEST 2:
LOOKING FOR TROUBLE
NOV085119 STEVE JACKSON GAMES
7 MARVEL VS TCG: COMING
OF GALACTUS GS DECK DISPLAY
JUN078283 THE UPPER DECK COMPANY
8 MARVEL HEROCLIX: SECRET
INVASION BOOSTER PACK
MAY085179 WIZKIDS
9 MAGIC THE GATHERING
TCG: SHARDS OF ALARA BOOSTER DISPLAY
MAY088379 WIZARDS OF THE COAST
10 WARHAMMER RPG CAREER
COMPENDIUM
DEC085022 FANTASY FLIGHT PUBLISHING

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts—which include the monthly market shares and all top product charts—are compiled by Diamond Comic Distributors from a universe of over 4,000+ accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes brick-and-mortar comic book specialty shops, Internet merchants, and other specialty stores.

Unit and dollars sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.

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